{"id":53041,"date":"2021-08-17T15:42:37","date_gmt":"2021-08-17T07:42:37","guid":{"rendered":"https:\/\/daxueconsulting.com\/?page_id=53041"},"modified":"2022-11-24T00:44:31","modified_gmt":"2022-11-23T16:44:31","slug":"%d1%81%d0%be%d1%86%d0%b8%d0%b0%d0%bb%d1%8c%d0%bd%d1%8b%d0%b5-%d1%81%d0%b5%d1%82%d0%b8-%d0%b2-%d0%ba%d0%b8%d1%82%d0%b0%d0%b5","status":"publish","type":"page","link":"https:\/\/daxueconsulting.com\/ru\/%d1%81%d0%be%d1%86%d0%b8%d0%b0%d0%bb%d1%8c%d0%bd%d1%8b%d0%b5-%d1%81%d0%b5%d1%82%d0%b8-%d0%b2-%d0%ba%d0%b8%d1%82%d0%b0%d0%b5\/","title":{"rendered":"\u0421\u043e\u0446\u0438\u0430\u043b\u044c\u043d\u044b\u0435 \u0441\u0435\u0442\u0438 \u0432 \u041a\u0438\u0442\u0430\u0435"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"53041\" class=\"elementor elementor-53041\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-f0f88bf elementor-section-height-min-height elementor-section-boxed elementor-section-height-default elementor-section-items-middle\" data-id=\"f0f88bf\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-fd08fc9\" data-id=\"fd08fc9\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-bac5716 elementor-widget elementor-widget-heading\" data-id=\"bac5716\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">\u0421\u043e\u0446\u0438\u0430\u043b\u044c\u043d\u044b\u0435 \u0441\u0435\u0442\u0438 \u0432 \u041a\u0438\u0442\u0430\u0435<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-8b143df elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"8b143df\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-8997ed7\" data-id=\"8997ed7\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-59cf48b elementor-widget elementor-widget-text-editor\" data-id=\"59cf48b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>\u041f\u043e\u0441\u043a\u043e\u043b\u044c\u043a\u0443 \u0431\u043e\u043b\u044c\u0448\u0438\u043d\u0441\u0442\u0432\u043e \u0437\u0430\u043f\u0430\u0434\u043d\u044b\u0445 \u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c \u0441\u043e\u0446\u0438\u0430\u043b\u044c\u043d\u044b\u0445 \u0441\u0435\u0442\u0435\u0439 \u0437\u0430\u043f\u0440\u0435\u0449\u0435\u043d\u044b \u0432 \u041a\u0438\u0442\u0430\u0435, \u043f\u043e\u044f\u0432\u0438\u043b\u0441\u044f \u0440\u0430\u0437\u043d\u043e\u043e\u0431\u0440\u0430\u0437\u043d\u044b\u0439 <a href=\"https:\/\/daxueconsulting.com\/social-media-platforms-in-china\/\">\u043d\u0430\u0431\u043e\u0440 \u043e\u0442\u0435\u0447\u0435\u0441\u0442\u0432\u0435\u043d\u043d\u044b\u0445 \u043f\u0440\u0438\u043b\u043e\u0436\u0435\u043d\u0438\u0439<\/a> \u0434\u043b\u044f \u0441\u043e\u0446\u0438\u0430\u043b\u044c\u043d\u044b\u0445 \u0441\u0435\u0442\u0435\u0439, \u043a\u043e\u0442\u043e\u0440\u044b\u0435 \u043d\u0435\u043b\u044c\u0437\u044f \u043d\u0430\u0439\u0442\u0438 \u043d\u0438 \u0432 \u043e\u0434\u043d\u043e\u0439 \u0434\u0440\u0443\u0433\u043e\u0439 \u0441\u0442\u0440\u0430\u043d\u0435. \u0412 \u0446\u0435\u043b\u043e\u043c \u043e\u043d\u0438 \u043d\u0430\u0441\u0447\u0438\u0442\u044b\u0432\u0430\u044e\u0442 \u043f\u043e\u0447\u0442\u0438 <a href=\"https:\/\/datareportal.com\/reports\/digital-2021-china\">931 \u043c\u0438\u043b\u043b\u0438\u043e\u043d \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u0435\u0439<\/a>. \u0421\u043b\u0435\u0434\u043e\u0432\u0430\u0442\u0435\u043b\u044c\u043d\u043e, \u0438\u043d\u043e\u0441\u0442\u0440\u0430\u043d\u043d\u044b\u043c \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u044f\u043c \u0432\u0430\u0436\u043d\u043e \u043f\u043e\u043d\u0438\u043c\u0430\u0442\u044c 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href=\"https:\/\/daxueconsulting.com\/china-omni-channel-marketing\/\">\u043e\u0444\u043b\u0430\u0439\u043d- \u0438 \u043e\u043d\u043b\u0430\u0439\u043d-\u0441\u0442\u0440\u0430\u0442\u0435\u0433\u0438\u0438<\/a><\/p><p>, \u043e\u0431\u0435\u0441\u043f\u0435\u0447\u0438\u0432\u0430\u044f \u043a\u0438\u0442\u0430\u0439\u0441\u043a\u0438\u043c \u043f\u043e\u0442\u0440\u0435\u0431\u0438\u0442\u0435\u043b\u044f\u043c \u0432\u043e\u0437\u043c\u043e\u0436\u043d\u043e\u0441\u0442\u044c \u0431\u0435\u0441\u043f\u0440\u0435\u043f\u044f\u0442\u0441\u0442\u0432\u0435\u043d\u043d\u043e\u0433\u043e \u0432\u0437\u0430\u0438\u043c\u043e\u0434\u0435\u0439\u0441\u0442\u0432\u0438\u044f \u0441 \u0440\u0430\u0437\u043d\u044b\u043c\u0438 \u043a\u0430\u043d\u0430\u043b\u0430\u043c\u0438. \u041f\u043e\u044d\u0442\u043e\u043c\u0443 \u0432 \u043d\u0430\u0441\u0442\u043e\u044f\u0449\u0435\u0435 \u0432\u0440\u0435\u043c\u044f \u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u044b \u0441\u043e\u0446\u0438\u0430\u043b\u044c\u043d\u044b\u0445 \u0441\u0435\u0442\u0435\u0439 \u0432 \u041a\u0438\u0442\u0430\u0435 \u0432\u0430\u0436\u043d\u044b \u043d\u0435 \u0442\u043e\u043b\u044c\u043a\u043e \u0434\u043b\u044f \u0440\u0435\u043a\u043e\u043c\u0435\u043d\u0434\u0430\u0446\u0438\u0439 \u043a\u043b\u044e\u0447\u0435\u0432\u044b\u0445 \u043b\u0438\u0434\u0435\u0440\u043e\u0432 \u043c\u043d\u0435\u043d\u0438\u0439 (KOLs) \u0438 \u0446\u0435\u043b\u0435\u0432\u043e\u0439 \u0440\u0435\u043a\u043b\u0430\u043c\u044b, \u043d\u043e \u0438 \u043f\u043e\u0442\u043e\u043c\u0443, \u0447\u0442\u043e \u043e\u043d\u0438 \u0432\u043a\u043b\u044e\u0447\u0430\u044e\u0442 <a href=\"https:\/\/daxueconsulting.com\/2021-china-market-trends\/\">\u0444\u0443\u043d\u043a\u0446\u0438\u0438 \u044d\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u043e\u0439 \u043a\u043e\u043c\u043c\u0435\u0440\u0446\u0438\u0438<\/a>, \u043a\u043e\u0442\u043e\u0440\u044b\u0435 \u043f\u043e\u0437\u0432\u043e\u043b\u044f\u044e\u0442 \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u044f\u043c \u0434\u0435\u043b\u0430\u0442\u044c \u043f\u043e\u043a\u0443\u043f\u043a\u0438, \u043d\u0435 \u043f\u043e\u043a\u0438\u0434\u0430\u044f \u0441\u0432\u043e\u0438\u0445 \u043f\u0440\u0438\u043b\u043e\u0436\u0435\u043d\u0438\u0439.<\/p><p>Daxue Consulting \u0433\u043e\u0440\u0434\u0438\u0442\u0441\u044f \u0431\u043e\u043b\u044c\u0448\u0438\u043c \u043e\u043f\u044b\u0442\u043e\u043c \u0432 \u0440\u0430\u0441\u0448\u0438\u0440\u0435\u043d\u0438\u0438 \u043f\u0440\u0438\u0441\u0443\u0442\u0441\u0442\u0432\u0438\u044f \u043d\u0430\u0448\u0438\u0445 \u043a\u043b\u0438\u0435\u043d\u0442\u043e\u0432 \u0432 \u0441\u043e\u0446\u0438\u0430\u043b\u044c\u043d\u044b\u0445 \u0441\u0435\u0442\u044f\u0445, \u043f\u043e\u0434\u0434\u0435\u0440\u0436\u043a\u0435 \u0438\u0445 \u0432\u044b\u0445\u043e\u0434\u0430 \u043d\u0430 \u043a\u0438\u0442\u0430\u0439\u0441\u043a\u0438\u0439 \u0440\u044b\u043d\u043e\u043a \u044d\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u044b\u0445 \u0443\u0441\u043b\u0443\u0433 \u0438 \u043f\u043e\u043c\u043e\u0449\u0438 \u0432 \u0441\u043e\u0437\u0434\u0430\u043d\u0438\u0438 \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u043c\u043d\u043e\u0439 \u043c\u043e\u0434\u0435\u043b\u0438 \u0440\u0435\u043a\u043b\u0430\u043c\u044b. \u041d\u0430\u0448\u0430 \u043a\u043e\u043c\u0430\u043d\u0434\u0430 \u043a\u043e\u043d\u0441\u0443\u043b\u044c\u0442\u0430\u043d\u0442\u043e\u0432 \u043c\u043e\u0436\u0435\u0442 \u043f\u043e\u043c\u043e\u0447\u044c \u0432\u0430\u043c \u043d\u0430\u0439\u0442\u0438 \u0441\u0432\u043e\u0439 \u0441\u043e\u0431\u0441\u0442\u0432\u0435\u043d\u043d\u044b\u0439 \u043f\u0443\u0442\u044c \u0432 \u0440\u0430\u0437\u043d\u043e\u043e\u0431\u0440\u0430\u0437\u043d\u043e\u0439 \u0432\u0441\u0435\u043b\u0435\u043d\u043d\u043e\u0439 \u043a\u0438\u0442\u0430\u0439\u0441\u043a\u0438\u0445 \u0441\u043e\u0446\u0438\u0430\u043b\u044c\u043d\u044b\u0445 \u0441\u0435\u0442\u0435\u0439.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e172ef4 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"e172ef4\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-lg\" href=\"https:\/\/daxueconsulting.com\/contact-us-now\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">\u0421\u0432\u044f\u0436\u0438\u0442\u0435\u0441\u044c \u0441 \u043d\u0430\u043c\u0438<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-be92ded elementor-widget elementor-widget-toggle\" data-id=\"be92ded\" data-element_type=\"widget\" data-widget_type=\"toggle.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-toggle\">\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-1991\" class=\"elementor-tab-title\" data-tab=\"1\" role=\"button\" aria-controls=\"elementor-tab-content-1991\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><i class=\"fas fa-caret-right\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><i class=\"elementor-toggle-icon-opened fas fa-caret-up\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">Wechat<\/a>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-1991\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"1\" role=\"region\" aria-labelledby=\"elementor-tab-title-1991\"><p>WeChat &#8211; \u044d\u0442\u043e \u043a\u0438\u0442\u0430\u0439\u0441\u043a\u043e\u0435 \u043c\u043d\u043e\u0433\u043e\u0446\u0435\u043b\u0435\u0432\u043e\u0435 \u043f\u0440\u0438\u043b\u043e\u0436\u0435\u043d\u0438\u0435, \u043a\u043e\u0442\u043e\u0440\u043e\u0435, \u043d\u0435\u0441\u043e\u043c\u043d\u0435\u043d\u043d\u043e, \u043c\u043e\u0436\u043d\u043e \u0441\u0447\u0438\u0442\u0430\u0442\u044c \u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u043e\u0439 \u043d\u043e\u043c\u0435\u0440 \u043e\u0434\u0438\u043d \u0441\u0440\u0435\u0434\u0438 \u0441\u043e\u0446\u0438\u0430\u043b\u044c\u043d\u044b\u0445 \u0441\u0435\u0442\u0435\u0439 \u0432 \u041a\u0438\u0442\u0430\u0435, \u043a\u043e\u0442\u043e\u0440\u043e\u0435 \u0432 <a href=\"https:\/\/mp.weixin.qq.com\/s\/D-U7dhSkQA7MIsSb-AA1Og\">\u0442\u0440\u0435\u0442\u044c\u0435\u043c \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435 2020 \u0433\u043e\u0434\u0430<\/a> \u043d\u0430\u0441\u0447\u0438\u0442\u044b\u0432\u0430\u0435\u0442 \u043e\u043a\u043e\u043b\u043e 1,2 \u043c\u0438\u043b\u043b\u0438\u0430\u0440\u0434\u0430 \u0430\u043a\u0442\u0438\u0432\u043d\u044b\u0445 \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u0435\u0439 \u0432 \u043c\u0435\u0441\u044f\u0446 (MAU). \u0411\u0440\u0435\u043d\u0434\u044b \u043c\u043e\u0433\u0443\u0442 \u0441\u043e\u0437\u0434\u0430\u0432\u0430\u0442\u044c \u043e\u0444\u0438\u0446\u0438\u0430\u043b\u044c\u043d\u044b\u0435 \u0443\u0447\u0435\u0442\u043d\u044b\u0435 \u0437\u0430\u043f\u0438\u0441\u0438 \u0434\u043b\u044f \u043e\u0431\u043c\u0435\u043d\u0430 \u043a\u043e\u043d\u0442\u0435\u043d\u0442\u043e\u043c, \u0437\u0430\u043f\u0443\u0441\u043a\u0430\u0442\u044c \u043c\u0438\u043d\u0438-\u043f\u0440\u043e\u0433\u0440\u0430\u043c\u043c\u044b \u0434\u043b\u044f \u0431\u043e\u043b\u0435\u0435 \u0433\u043b\u0443\u0431\u043e\u043a\u043e\u0433\u043e \u0432\u0437\u0430\u0438\u043c\u043e\u0434\u0435\u0439\u0441\u0442\u0432\u0438\u044f \u0441 \u043f\u043e\u0442\u0440\u0435\u0431\u0438\u0442\u0435\u043b\u044f\u043c\u0438, \u043e\u0431\u043c\u0435\u043d\u0438\u0432\u0430\u0442\u044c\u0441\u044f \u0432\u0438\u0434\u0435\u043e \u0438 \u043d\u0430\u043f\u0440\u044f\u043c\u0443\u044e \u043e\u0431\u0449\u0430\u0442\u044c\u0441\u044f \u0441 \u043f\u043e\u0442\u0440\u0435\u0431\u0438\u0442\u0435\u043b\u044f\u043c\u0438 \u0447\u0435\u0440\u0435\u0437 \u0447\u0430\u0441\u0442\u043d\u044b\u0435 \u043f\u0443\u043b\u044b \u0442\u0440\u0430\u0444\u0438\u043a\u0430. <a href=\"https:\/\/daxueconsulting.com\/wechat-mini-programs-2020-report\/\">\u041c\u0438\u043d\u0438-\u043f\u0440\u043e\u0433\u0440\u0430\u043c\u043c\u044b WeChat<\/a> \u043e\u0447\u0435\u043d\u044c \u0443\u043d\u0438\u0432\u0435\u0440\u0441\u0430\u043b\u044c\u043d\u044b \u0438 \u043c\u043e\u0433\u0443\u0442 \u0443\u0434\u043e\u0432\u043b\u0435\u0442\u0432\u043e\u0440\u0438\u0442\u044c \u043b\u044e\u0431\u044b\u0435 \u043f\u043e\u0432\u0441\u0435\u0434\u043d\u0435\u0432\u043d\u044b\u0435 \u043f\u043e\u0442\u0440\u0435\u0431\u043d\u043e\u0441\u0442\u0438, \u0432\u043a\u043b\u044e\u0447\u0430\u044f \u0434\u043e\u0441\u0442\u0430\u0432\u043a\u0443 \u0435\u0434\u044b, \u044d\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u0443\u044e \u043a\u043e\u043c\u043c\u0435\u0440\u0446\u0438\u044e, <a href=\"https:\/\/daxueconsulting.com\/wechat-mini-games\/\">\u043c\u0438\u043d\u0438-\u0438\u0433\u0440\u044b<\/a>, \u0431\u044b\u0442\u043e\u0432\u044b\u0435 \u0443\u0441\u043b\u0443\u0433\u0438, \u0431\u0440\u043e\u043d\u0438\u0440\u043e\u0432\u0430\u043d\u0438\u0435 \u043f\u043e\u0435\u0437\u0434\u043e\u043a. \u0412 <a href=\"https:\/\/www.questmobile.com.cn\/research\/report-new\/130\">\u0441\u0435\u043d\u0442\u044f\u0431\u0440\u0435 2020 \u0433\u043e\u0434\u0430<\/a> \u043e\u0431\u0449\u0435\u0435 \u043a\u043e\u043b\u0438\u0447\u0435\u0441\u0442\u0432\u043e \u0430\u043a\u0442\u0438\u0432\u043d\u044b\u0445 \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u0435\u0439 \u043c\u0438\u043d\u0438-\u043f\u0440\u043e\u0433\u0440\u0430\u043c\u043c WeChat \u0432 \u043c\u0435\u0441\u044f\u0446 \u0434\u043e\u0441\u0442\u0438\u0433\u043b\u043e 832 \u043c\u0438\u043b\u043b\u0438\u043e\u043d\u043e\u0432.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-1992\" class=\"elementor-tab-title\" data-tab=\"2\" role=\"button\" aria-controls=\"elementor-tab-content-1992\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><i class=\"fas fa-caret-right\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><i class=\"elementor-toggle-icon-opened fas fa-caret-up\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">Douyin<\/a>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-1992\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"2\" role=\"region\" aria-labelledby=\"elementor-tab-title-1992\"><p>\u042d\u0442\u043e <a href=\"https:\/\/daxueconsulting.com\/short-video-market-china\/\">\u043a\u043e\u0440\u043e\u0442\u043a\u043e\u0435 \u0432\u0438\u0434\u0435\u043e-\u043f\u0440\u0438\u043b\u043e\u0436\u0435\u043d\u0438\u0435<\/a>, \u043f\u0440\u0438\u043d\u0430\u0434\u043b\u0435\u0436\u0430\u0449\u0435\u0435 \u043a\u0438\u0442\u0430\u0439\u0441\u043a\u043e\u0439 \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0438\u0447\u0435\u0441\u043a\u043e\u0439 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0438 Bytedance, \u043e\u0442\u043b\u0438\u0447\u0430\u0435\u0442\u0441\u044f \u0441\u043b\u043e\u0436\u043d\u044b\u043c \u0430\u043b\u0433\u043e\u0440\u0438\u0442\u043c\u043e\u043c, \u043a\u043e\u0442\u043e\u0440\u044b\u0439 \u043f\u043e\u0437\u0432\u043e\u043b\u044f\u0435\u0442 \u043f\u0440\u0435\u0434\u043e\u0441\u0442\u0430\u0432\u043b\u044f\u0442\u044c \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u044f\u043c \u0438\u043d\u0434\u0438\u0432\u0438\u0434\u0443\u0430\u043b\u044c\u043d\u044b\u0435 \u0440\u0435\u043a\u043e\u043c\u0435\u043d\u0434\u0430\u0446\u0438\u0438 \u043f\u043e \u043a\u043e\u043d\u0442\u0435\u043d\u0442\u0443. \u0412 \u043d\u0430\u0441\u0442\u043e\u044f\u0449\u0435\u0435 \u0432\u0440\u0435\u043c\u044f \u044d\u0442\u043e \u0441\u0430\u043c\u0430\u044f \u0437\u0430\u0433\u0440\u0443\u0436\u0430\u0435\u043c\u0430\u044f \u0441\u043e\u0446\u0438\u0430\u043b\u044c\u043d\u0430\u044f \u0441\u0435\u0442\u044c \u0432 \u041a\u0438\u0442\u0430\u0435, \u043a\u043e\u0442\u043e\u0440\u0430\u044f \u0432 2020 \u0433\u043e\u0434\u0443 \u043c\u043e\u0436\u0435\u0442 \u043f\u043e\u0445\u0432\u0430\u0441\u0442\u0430\u0442\u044c\u0441\u044f <a href=\"https:\/\/www.36kr.com\/p\/1089194912827912\">524 \u043c\u0438\u043b\u043b\u0438\u043e\u043d\u0430\u043c\u0438<\/a> \u0430\u043a\u0442\u0438\u0432\u043d\u044b\u0445 \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u0435\u0439 \u0432 \u043c\u0435\u0441\u044f\u0446. \u0411\u043e\u043b\u044c\u0448\u0438\u043d\u0441\u0442\u0432\u043e \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u0435\u0439 <a href=\"https:\/\/daxueconsulting.com\/douyin-e-commerce-functions\/\">Douyin<\/a> \u043d\u0430\u0445\u043e\u0434\u044f\u0442\u0441\u044f \u0432 \u0432\u043e\u0437\u0440\u0430\u0441\u0442\u043d\u043e\u043c \u0434\u0438\u0430\u043f\u0430\u0437\u043e\u043d\u0435 \u043e\u0442 19 \u0434\u043e 40 \u043b\u0435\u0442, \u0436\u0438\u0432\u0443\u0442 \u0432 Tier-1, Tier-2, Tier-3 \u0438 Tier-4 \u0433\u043e\u0440\u043e\u0434\u0430\u0445 \u0438 \u043e\u0431\u043b\u0430\u0434\u0430\u044e\u0442 \u0441\u0440\u0435\u0434\u043d\u0435\u0439-\u0432\u044b\u0441\u043e\u043a\u043e\u0439 \u043f\u043e\u043a\u0443\u043f\u0430\u0442\u0435\u043b\u044c\u043d\u043e\u0439 \u0441\u043f\u043e\u0441\u043e\u0431\u043d\u043e\u0441\u0442\u044c\u044e. \u041f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u0430 \u0434\u043b\u044f \u043e\u0431\u043c\u0435\u043d\u0430 \u0432\u0438\u0434\u0435\u043e \u0432 \u043d\u0430\u0441\u0442\u043e\u044f\u0449\u0435\u0435 \u0432\u0440\u0435\u043c\u044f \u043d\u0430\u0445\u043e\u0434\u0438\u0442\u0441\u044f \u043d\u0430 \u0433\u0440\u0430\u043d\u0438 \u0441\u043e\u0437\u0434\u0430\u043d\u0438\u044f \u0441\u043e\u0431\u0441\u0442\u0432\u0435\u043d\u043d\u043e\u0439 \u044d\u043a\u043e\u0441\u0438\u0441\u0442\u0435\u043c\u044b \u044d\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u043e\u0439 \u043a\u043e\u043c\u043c\u0435\u0440\u0446\u0438\u0438 \u0438 \u0437\u0430\u043f\u0443\u0441\u0442\u0438\u043b\u0430 \u0441\u043e\u0431\u0441\u0442\u0432\u0435\u043d\u043d\u044b\u0439 \u043c\u0435\u0442\u043e\u0434 <a href=\"https:\/\/daxueconsulting.com\/payment-methods-in-china\/\">\u043e\u043f\u043b\u0430\u0442\u044b \u0432 \u043f\u0440\u0438\u043b\u043e\u0436\u0435\u043d\u0438\u0438<\/a>, \u043f\u044b\u0442\u0430\u044f\u0441\u044c \u043f\u043e\u043b\u0443\u0447\u0438\u0442\u044c \u043d\u0435\u0437\u0430\u0432\u0438\u0441\u0438\u043c\u043e\u0441\u0442\u044c \u043e\u0442 \u0434\u0440\u0443\u0433\u0438\u0445 \u043a\u0440\u0443\u043f\u043d\u044b\u0445 \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0438\u0447\u0435\u0441\u043a\u0438\u0445 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0439. \u041a\u0440\u043e\u043c\u0435 \u0442\u043e\u0433\u043e, \u0434\u043e\u0447\u0435\u0440\u043d\u044f\u044f \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u044f Bytedance \u043d\u0430\u043c\u0435\u0440\u0435\u043d\u0430 \u0440\u0430\u0441\u0448\u0438\u0440\u0438\u0442\u044c \u0441\u0432\u043e\u0439 \u0431\u0438\u0437\u043d\u0435\u0441 <a href=\"https:\/\/daxueconsulting.com\/e-sports-market-in-china\/\">\u043d\u0430 \u0440\u044b\u043d\u043a\u0435 \u0438\u0433\u0440<\/a>.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-1993\" class=\"elementor-tab-title\" data-tab=\"3\" role=\"button\" aria-controls=\"elementor-tab-content-1993\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><i class=\"fas fa-caret-right\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><i class=\"elementor-toggle-icon-opened fas fa-caret-up\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">Weibo<\/a>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-1993\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"3\" role=\"region\" aria-labelledby=\"elementor-tab-title-1993\"><p><a href=\"https:\/\/daxueconsulting.com\/china-paradigm-building-saas-wechat-weibo-douyin\/\">Weibo<\/a> &#8211; \u044d\u0442\u043e \u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u0430 \u043c\u0438\u043a\u0440\u043e\u0431\u043b\u043e\u0433\u043e\u0432, \u043a\u043e\u0442\u043e\u0440\u0430\u044f \u043f\u043e\u0437\u0432\u043e\u043b\u044f\u0435\u0442 \u0434\u0435\u043b\u0438\u0442\u044c\u0441\u044f, \u0440\u0430\u0441\u043f\u0440\u043e\u0441\u0442\u0440\u0430\u043d\u044f\u0442\u044c \u0438 \u043f\u043e\u043b\u0443\u0447\u0430\u0442\u044c \u0448\u0438\u0440\u043e\u043a\u0438\u0439 \u0441\u043f\u0435\u043a\u0442\u0440 \u043a\u043e\u043d\u0442\u0435\u043d\u0442\u0430. \u041f\u043e \u0434\u0430\u043d\u043d\u044b\u043c \u0435\u0435 \u043c\u0430\u0442\u0435\u0440\u0438\u043d\u0441\u043a\u043e\u0439 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0438 Sina, \u0432 <a href=\"https:\/\/finance.sina.com.cn\/stock\/usstock\/c\/2020-12-28\/doc-iiznezxs9422515.shtml\">\u0442\u0440\u0435\u0442\u044c\u0435\u043c \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435 2020 \u0433\u043e\u0434\u0430<\/a> \u043a\u043e\u043b\u0438\u0447\u0435\u0441\u0442\u0432\u043e \u0435\u0436\u0435\u043c\u0435\u0441\u044f\u0447\u043d\u044b\u0445 \u0430\u043a\u0442\u0438\u0432\u043d\u044b\u0445 \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u0435\u0439 \u0432 \u0441\u043e\u0446\u0438\u0430\u043b\u044c\u043d\u043e\u0439 \u0441\u0435\u0442\u0438 \u0434\u043e\u0441\u0442\u0438\u0433\u043b\u043e 511 \u043c\u0438\u043b\u043b\u0438\u043e\u043d\u043e\u0432, \u0447\u0442\u043e \u043d\u0430 2% \u0431\u043e\u043b\u044c\u0448\u0435. \u0414\u0435\u0439\u0441\u0442\u0432\u0438\u0442\u0435\u043b\u044c\u043d\u043e, \u043f\u0440\u0438\u043b\u043e\u0436\u0435\u043d\u0438\u0435 \u0434\u043b\u044f \u043c\u0438\u043a\u0440\u043e\u0431\u043b\u043e\u0433\u043e\u0432 \u0432 \u043d\u0430\u0441\u0442\u043e\u044f\u0449\u0435\u0435 \u0432\u0440\u0435\u043c\u044f \u043d\u0430\u0445\u043e\u0434\u0438\u0442\u0441\u044f \u0432 \u0436\u0435\u0441\u0442\u043a\u043e\u0439 \u043a\u043e\u043d\u043a\u0443\u0440\u0435\u043d\u0446\u0438\u0438 \u0441 \u0434\u0440\u0443\u0433\u0438\u043c\u0438 \u0441\u043e\u0446\u0438\u0430\u043b\u044c\u043d\u044b\u043c\u0438 \u0441\u0435\u0442\u044f\u043c\u0438, \u0442\u0430\u043a\u0438\u043c\u0438 \u043a\u0430\u043a Douyin \u0438 WeChat. \u041d\u0430\u043b\u0438\u0447\u0438\u0435 \u043e\u0444\u0438\u0446\u0438\u0430\u043b\u044c\u043d\u043e\u0439 \u0443\u0447\u0435\u0442\u043d\u043e\u0439 \u0437\u0430\u043f\u0438\u0441\u0438 Weibo \u044f\u0432\u043b\u044f\u0435\u0442\u0441\u044f \u043e\u0431\u044f\u0437\u0430\u0442\u0435\u043b\u044c\u043d\u044b\u043c \u0443\u0441\u043b\u043e\u0432\u0438\u0435\u043c \u043a\u0430\u043a \u0434\u043b\u044f \u043e\u0442\u0435\u0447\u0435\u0441\u0442\u0432\u0435\u043d\u043d\u044b\u0445, \u0442\u0430\u043a \u0438 \u0434\u043b\u044f \u0437\u0430\u0440\u0443\u0431\u0435\u0436\u043d\u044b\u0445 \u0431\u0440\u0435\u043d\u0434\u043e\u0432, \u0447\u0442\u043e\u0431\u044b \u0434\u0435\u0440\u0436\u0430\u0442\u044c \u0441\u0432\u043e\u0438\u0445 \u043a\u043b\u0438\u0435\u043d\u0442\u043e\u0432 \u0432 \u043a\u0443\u0440\u0441\u0435 <a href=\"https:\/\/daxueconsulting.com\/tmall-heybox\/\">\u043d\u043e\u0432\u044b\u0445 \u0437\u0430\u043f\u0443\u0441\u043a\u043e\u0432<\/a>, \u0441\u043e\u0431\u044b\u0442\u0438\u0439 \u0438 \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u043e\u0432\u044b\u0445 \u043a\u0430\u043c\u043f\u0430\u043d\u0438\u0439.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-1994\" class=\"elementor-tab-title\" data-tab=\"4\" role=\"button\" aria-controls=\"elementor-tab-content-1994\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><i class=\"fas fa-caret-right\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><i class=\"elementor-toggle-icon-opened fas fa-caret-up\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">Kuaishou<\/a>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-1994\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"4\" role=\"region\" aria-labelledby=\"elementor-tab-title-1994\"><p><a href=\"https:\/\/daxueconsulting.com\/kuaishou-short-video-platform\/\">Kuaishou<\/a> &#8211; \u043e\u0434\u043d\u0430 \u0438\u0437 \u0441\u0430\u043c\u044b\u0445 \u043f\u043e\u043f\u0443\u043b\u044f\u0440\u043d\u044b\u0445 \u0432\u0438\u0434\u0435\u043e\u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c \u0432 \u041a\u0438\u0442\u0430\u0435. \u0412 \u043e\u0442\u043b\u0438\u0447\u0438\u0435 \u043e\u0442 Douyin, \u0442\u0430\u043a\u043e\u0435 \u043f\u0440\u0438\u043b\u043e\u0436\u0435\u043d\u0438\u0435 \u0440\u0430\u0437\u0440\u0430\u0431\u043e\u0442\u0430\u043d\u043e, \u0447\u0442\u043e\u0431\u044b \u043f\u0440\u0435\u0434\u043b\u043e\u0436\u0438\u0442\u044c \u0430\u0443\u0442\u0435\u043d\u0442\u0438\u0447\u043d\u044b\u0439 \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u044c\u0441\u043a\u0438\u0439 \u0438\u043d\u0442\u0435\u0440\u0444\u0435\u0439\u0441 \u0437\u0430 \u0441\u0447\u0435\u0442 \u043c\u0430\u0441\u0441\u0438\u0432\u043d\u043e\u0439 \u0438 \u0440\u0430\u0437\u043d\u043e\u043e\u0431\u0440\u0430\u0437\u043d\u043e\u0439 \u043f\u043e\u0442\u043e\u043a\u043e\u0432\u043e\u0439 \u043f\u0435\u0440\u0435\u0434\u0430\u0447\u0438 \u0432 \u0440\u0435\u0430\u043b\u044c\u043d\u043e\u043c \u0432\u0440\u0435\u043c\u0435\u043d\u0438 \u0438 \u043a\u043e\u0440\u043e\u0442\u043a\u043e\u0433\u043e \u0432\u0438\u0434\u0435\u043e\u043a\u043e\u043d\u0442\u0435\u043d\u0442\u0430. \u0412 \u0442\u0435\u0447\u0435\u043d\u0438\u0435 <a href=\"https:\/\/ir.kuaishou.com\/news-releases\/news-release-details\/kuaishou-technology-announces-details-proposed-listing-main-0\">2020<\/a> \u0433\u043e\u0434\u0430 \u043e\u043a\u043e\u043b\u043e 769 \u043c\u0438\u043b\u043b\u0438\u043e\u043d\u043e\u0432 \u0430\u043a\u0442\u0438\u0432\u043d\u044b\u0445 \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u0435\u0439 \u0432 \u043c\u0435\u0441\u044f\u0446 \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u043b\u0438 \u043f\u0440\u0438\u043b\u043e\u0436\u0435\u043d\u0438\u044f \u0438 \u043c\u0438\u043d\u0438-\u043f\u0440\u043e\u0433\u0440\u0430\u043c\u043c\u044b Kuaishou, \u0442\u0440\u0430\u0442\u044f \u0432 \u0441\u0440\u0435\u0434\u043d\u0435\u043c \u0431\u043e\u043b\u0435\u0435 86 \u043c\u0438\u043d\u0443\u0442 \u0432 \u0434\u0435\u043d\u044c. <a href=\"https:\/\/www.36kr.com\/p\/1089194912827912\">61%<\/a> \u0443\u0447\u0430\u0441\u0442\u043d\u0438\u043a\u043e\u0432 Kuaishou \u0436\u0438\u0432\u0443\u0442 \u0432 \u0433\u043e\u0440\u043e\u0434\u0430\u0445 <a href=\"https:\/\/daxueconsulting.com\/chinas-urbanization-why-it-shows-market-potential\/\">\u0431\u043e\u043b\u0435\u0435 \u043d\u0438\u0437\u043a\u043e\u0433\u043e \u0443\u0440\u043e\u0432\u043d\u044f<\/a>, \u0438 \u0438\u0445 \u0441\u0440\u0435\u0434\u043d\u0438\u0439 \u0432\u043e\u0437\u0440\u0430\u0441\u0442 \u043e\u0442\u043d\u043e\u0441\u0438\u0442\u0435\u043b\u044c\u043d\u043e \u0432\u044b\u0448\u0435, \u0447\u0435\u043c \u0443 \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u0435\u0439 Douyin. \u0412 2020 \u0433\u043e\u0434\u0443 \u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u0430 \u0437\u0430\u0440\u0430\u0431\u043e\u0442\u0430\u043b\u0430 \u0431\u043e\u043b\u0435\u0435 204 \u043c\u0438\u043b\u043b\u0438\u043e\u043d\u043e\u0432 \u044e\u0430\u043d\u0435\u0439 \u0432\u0430\u043b\u043e\u0432\u043e\u0439 \u0442\u043e\u0432\u0430\u0440\u043d\u043e\u0439 \u0441\u0442\u043e\u0438\u043c\u043e\u0441\u0442\u0438.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-1995\" class=\"elementor-tab-title\" data-tab=\"5\" role=\"button\" aria-controls=\"elementor-tab-content-1995\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><i class=\"fas fa-caret-right\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><i class=\"elementor-toggle-icon-opened fas fa-caret-up\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">Xiaohongshu<\/a>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-1995\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"5\" role=\"region\" aria-labelledby=\"elementor-tab-title-1995\"><p>\u0421 \u0431\u043e\u043b\u0435\u0435 \u0447\u0435\u043c 300 \u043c\u0438\u043b\u043b\u0438\u043e\u043d\u0430\u043c\u0438 \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u0435\u0439 <a href=\"https:\/\/daxueconsulting.com\/latest-facts-and-insights-about-xiaohongshu\/\">Xiaohongshu<\/a> \u044f\u0432\u043b\u044f\u0435\u0442\u0441\u044f \u043e\u0434\u043d\u0438\u043c \u0438\u0437 \u0441\u0430\u043c\u044b\u0445 \u043f\u043e\u043f\u0443\u043b\u044f\u0440\u043d\u044b\u0445 \u043f\u0440\u0438\u043b\u043e\u0436\u0435\u043d\u0438\u0439 \u0434\u043b\u044f \u0441\u043e\u0446\u0438\u0430\u043b\u044c\u043d\u043e\u0439 \u043a\u043e\u043c\u043c\u0435\u0440\u0446\u0438\u0438. \u042d\u0442\u0430 \u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u0430, \u0430\u043d\u0430\u043b\u043e\u0433\u0438\u0447\u043d\u0430\u044f Instagram \u0438 Pinterest, \u043e\u0441\u043e\u0431\u0435\u043d\u043d\u043e \u0448\u0438\u0440\u043e\u043a\u043e \u0440\u0430\u0441\u043f\u0440\u043e\u0441\u0442\u0440\u0430\u043d\u0435\u043d\u0430 \u0441\u0440\u0435\u0434\u0438 \u043a\u0438\u0442\u0430\u0439\u0441\u043a\u0438\u0445 \u043f\u043e\u0442\u0440\u0435\u0431\u0438\u0442\u0435\u043b\u0435\u0439 \u0436\u0435\u043d\u0441\u043a\u043e\u0433\u043e \u043f\u043e\u043b\u0430. \u0411\u043e\u043b\u0435\u0435 \u0442\u043e\u0433\u043e, \u0431\u043e\u043b\u0435\u0435 <a href=\"https:\/\/www.woshipm.com\/evaluating\/4219730.html\">53%<\/a> \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u0435\u0439 \u0432 \u0432\u043e\u0437\u0440\u0430\u0441\u0442\u0435 \u043e\u0442 20 \u0434\u043e 29 \u043b\u0435\u0442 \u0438\u0437 \u0433\u043e\u0440\u043e\u0434\u043e\u0432 Tier-1 \u0438 Tier-2. <a href=\"https:\/\/daxueconsulting.com\/mens-fashion-china\/\">\u041a\u0440\u0430\u0441\u043e\u0442\u0430, \u043c\u043e\u0434\u0430<\/a> \u0438 \u0438\u0437\u044b\u0441\u043a\u0430\u043d\u043d\u043e\u0441\u0442\u044c &#8211; \u0433\u043e\u0440\u044f\u0447\u0438\u0435 \u0442\u0435\u043c\u044b \u043d\u0430 Xiaohongshu. \u041f\u043e \u0441\u0440\u0430\u0432\u043d\u0435\u043d\u0438\u044e \u0441 \u00ab\u0442\u0440\u0430\u0434\u0438\u0446\u0438\u043e\u043d\u043d\u043e\u0439\u00bb \u0440\u0435\u043a\u043b\u0430\u043c\u043e\u0439, \u043a\u043e\u043d\u0442\u0435\u043d\u0442 \u0432 \u044d\u0442\u043e\u043c \u043f\u0440\u0438\u043b\u043e\u0436\u0435\u043d\u0438\u0438 \u0432\u044b\u0433\u043b\u044f\u0434\u0438\u0442 \u0431\u043e\u043b\u0435\u0435 \u043d\u0430\u0434\u0435\u0436\u043d\u044b\u043c \u0434\u043b\u044f <a href=\"https:\/\/daxueconsulting.com\/chinese-millennials-spending-behaviors\/\">\u043a\u0438\u0442\u0430\u0439\u0441\u043a\u0438\u0445 \u043c\u0438\u043b\u043b\u0435\u043d\u0438\u0430\u043b\u043e\u0432<\/a>, \u0447\u0442\u043e \u0434\u0435\u043b\u0430\u0435\u0442 Xiaohongshu \u0438\u0434\u0435\u0430\u043b\u044c\u043d\u044b\u043c \u043c\u0435\u0441\u0442\u043e\u043c, \u0433\u0434\u0435 \u043c\u043e\u0436\u043d\u043e \u0443\u0441\u043b\u044b\u0448\u0430\u0442\u044c \u043c\u043d\u0435\u043d\u0438\u0435 \u0438 \u043f\u043e\u0432\u044b\u0441\u0438\u0442\u044c \u0443\u0437\u043d\u0430\u0432\u0430\u0435\u043c\u043e\u0441\u0442\u044c \u0431\u0440\u0435\u043d\u0434\u0430, \u043e\u0441\u043e\u0431\u0435\u043d\u043d\u043e \u0434\u043b\u044f \u043d\u0435\u0431\u043e\u043b\u044c\u0448\u0438\u0445 \u0438\u043b\u0438 \u043c\u0435\u043d\u0435\u0435 \u0438\u0437\u0432\u0435\u0441\u0442\u043d\u044b\u0445 \u0431\u0440\u0435\u043d\u0434\u043e\u0432.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-1996\" class=\"elementor-tab-title\" data-tab=\"6\" role=\"button\" aria-controls=\"elementor-tab-content-1996\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><i class=\"fas fa-caret-right\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><i class=\"elementor-toggle-icon-opened fas fa-caret-up\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">Douban<\/a>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-1996\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"6\" role=\"region\" aria-labelledby=\"elementor-tab-title-1996\"><p>\u0420\u0430\u0437\u0432\u043b\u0435\u043a\u0430\u0442\u0435\u043b\u044c\u043d\u0430\u044f \u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u0430 <a href=\"https:\/\/www.douban.com\/\">Douban<\/a>, \u043e\u0441\u043d\u043e\u0432\u0430\u043d\u043d\u0430\u044f \u0432 2005 \u0433\u043e\u0434\u0443, \u0438\u043c\u0435\u0435\u0442 \u0431\u043e\u043b\u0435\u0435 \u0434\u043e\u043b\u0433\u0443\u044e \u0438\u0441\u0442\u043e\u0440\u0438\u044e, \u0447\u0435\u043c \u0434\u0440\u0443\u0433\u0438\u0435 \u0441\u043e\u0446\u0438\u0430\u043b\u044c\u043d\u044b\u0435 \u0441\u0435\u0442\u0438. \u0427\u0442\u043e \u0434\u0435\u043b\u0430\u0435\u0442 \u044d\u0442\u043e \u043f\u0440\u0438\u043b\u043e\u0436\u0435\u043d\u0438\u0435 \u0442\u0430\u043a\u0438\u043c \u043e\u0441\u043e\u0431\u0435\u043d\u043d\u044b\u043c, \u0442\u0430\u043a \u044d\u0442\u043e \u0435\u0433\u043e \u0433\u0438\u0431\u0440\u0438\u0434\u043d\u044b\u0439 \u0445\u0430\u0440\u0430\u043a\u0442\u0435\u0440: Douban \u0441\u043e\u0447\u0435\u0442\u0430\u0435\u0442 \u0432 \u0441\u0435\u0431\u0435 \u0444\u0443\u043d\u043a\u0446\u0438\u0438 IMDB, Pinterest, Twitter, Spotify, Goodreads, Craigslist, Meetup \u0438 Reddit. \u0422\u0435\u043c \u043d\u0435 \u043c\u0435\u043d\u0435\u0435 \u043e\u0431\u0437\u043e\u0440\u044b \u0444\u0438\u043b\u044c\u043c\u043e\u0432 \u0438 <a href=\"https:\/\/daxueconsulting.com\/?s=tv+series\">\u0441\u0435\u0440\u0438\u0430\u043b\u043e\u0432<\/a> &#8211; \u043e\u0434\u043d\u0430 \u0438\u0437 \u0435\u0433\u043e \u0441\u0430\u043c\u044b\u0445 \u0443\u0441\u043f\u0435\u0448\u043d\u044b\u0445 \u0444\u0443\u043d\u043a\u0446\u0438\u0439, \u0438 \u043c\u043d\u043e\u0433\u0438\u0435 \u043c\u043e\u043b\u043e\u0434\u044b\u0435 \u043a\u0438\u0442\u0430\u0439\u0446\u044b \u043e\u0431\u044b\u0447\u043d\u043e \u043f\u0440\u043e\u0441\u043c\u0430\u0442\u0440\u0438\u0432\u0430\u044e\u0442 \u043e\u0446\u0435\u043d\u043a\u0438 \u0444\u0438\u043b\u044c\u043c\u043e\u0432 Douban, \u043f\u0440\u0435\u0436\u0434\u0435 \u0447\u0435\u043c \u0432\u044b\u0431\u0440\u0430\u0442\u044c, \u043a\u0430\u043a\u043e\u0439 <a href=\"https:\/\/daxueconsulting.com\/movies-in-china\/\">\u0444\u0438\u043b\u044c\u043c<\/a> \u0441\u0442\u043e\u0438\u0442 \u043f\u043e\u0441\u043c\u043e\u0442\u0440\u0435\u0442\u044c.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-1997\" class=\"elementor-tab-title\" data-tab=\"7\" role=\"button\" aria-controls=\"elementor-tab-content-1997\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><i class=\"fas fa-caret-right\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><i class=\"elementor-toggle-icon-opened fas fa-caret-up\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">Zhihu<\/a>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-1997\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"7\" role=\"region\" aria-labelledby=\"elementor-tab-title-1997\"><p>\u0412\u0441\u0435 \u0443\u0447\u0430\u0441\u0442\u043d\u0438\u043a\u0438 \u0441\u0430\u0439\u0442\u0430 \u0432\u043e\u043f\u0440\u043e\u0441\u043e\u0432 \u0438 \u043e\u0442\u0432\u0435\u0442\u043e\u0432 <a href=\"https:\/\/daxueconsulting.com\/gaokao-test-lieflat\/\">Zhihu<\/a> \u043c\u043e\u0433\u0443\u0442 \u0437\u0430\u0434\u0430\u0432\u0430\u0442\u044c, \u043e\u0442\u0432\u0435\u0447\u0430\u0442\u044c, \u043f\u043e\u0434\u043f\u0438\u0441\u044b\u0432\u0430\u0442\u044c\u0441\u044f \u0438 \u0440\u0435\u0434\u0430\u043a\u0442\u0438\u0440\u043e\u0432\u0430\u0442\u044c \u0432\u043e\u043f\u0440\u043e\u0441\u044b, \u0441\u043f\u043e\u0441\u043e\u0431\u0441\u0442\u0432\u0443\u044f \u043e\u0431\u043c\u0435\u043d\u0443 \u0437\u043d\u0430\u043d\u0438\u044f\u043c\u0438 \u0432 \u0441\u043e\u043e\u0431\u0449\u0435\u0441\u0442\u0432\u0435. \u041f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u0430 \u043f\u043e\u0437\u0432\u043e\u043b\u044f\u0435\u0442 \u0431\u0440\u0435\u043d\u0434\u0430\u043c \u0432\u044b\u044f\u0432\u043b\u044f\u0442\u044c \u043f\u0440\u043e\u0431\u043b\u0435\u043c\u044b \u0438 \u0441\u043e\u043c\u043d\u0435\u043d\u0438\u044f, \u0441 \u043a\u043e\u0442\u043e\u0440\u044b\u043c\u0438 \u043f\u043e\u043a\u0443\u043f\u0430\u0442\u0435\u043b\u0438 \u0441\u0442\u0430\u043b\u043a\u0438\u0432\u0430\u044e\u0442\u0441\u044f \u043d\u0430 \u043f\u0443\u0442\u0438 \u043a \u043f\u043e\u043a\u0443\u043f\u043a\u0435, \u043f\u0440\u0435\u0432\u0440\u0430\u0449\u0430\u044f \u043f\u0440\u0438\u043b\u043e\u0436\u0435\u043d\u0438\u0435 \u0432 \u043c\u043e\u0449\u043d\u044b\u0439 \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u043e\u0432\u044b\u0439 \u0438\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442. \u041a\u0440\u043e\u043c\u0435 \u0442\u043e\u0433\u043e, \u0431\u043b\u0430\u0433\u043e\u0434\u0430\u0440\u044f \u0434\u043e\u0431\u0430\u0432\u043b\u0435\u043d\u0438\u044e \u0443\u0434\u043e\u0431\u043d\u044b\u0445 \u0434\u043b\u044f \u0431\u0438\u0437\u043d\u0435\u0441\u0430 \u0444\u0443\u043d\u043a\u0446\u0438\u0439, \u0442\u0430\u043a\u0438\u0445 \u043a\u0430\u043a \u0441\u0441\u044b\u043b\u043a\u0438 \u0434\u043b\u044f \u044d\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u043e\u0439 \u043a\u043e\u043c\u043c\u0435\u0440\u0446\u0438\u0438 \u0438 <a href=\"https:\/\/daxueconsulting.com\/live-streaming-in-china\/\">\u043f\u043e\u0442\u043e\u043a\u043e\u0432\u0430\u044f \u043f\u0435\u0440\u0435\u0434\u0430\u0447\u0430 \u0432 \u0440\u0435\u0430\u043b\u044c\u043d\u043e\u043c \u0432\u0440\u0435\u043c\u0435\u043d\u0438<\/a>, \u0432 \u043f\u043e\u0441\u043b\u0435\u0434\u043d\u0438\u0435 \u0433\u043e\u0434\u044b Zhihu \u0441\u0442\u0430\u043b \u043e\u0441\u043e\u0431\u0435\u043d\u043d\u043e \u0437\u043d\u0430\u0447\u0438\u043c\u044b\u043c \u0434\u043b\u044f <a href=\"https:\/\/daxueconsulting.com\/chinese-male-beauty-consumers\/\">\u043a\u0438\u0442\u0430\u0439\u0441\u043a\u0438\u0445 \u043f\u043e\u0442\u0440\u0435\u0431\u0438\u0442\u0435\u043b\u0435\u0439 \u043a\u043e\u0441\u043c\u0435\u0442\u0438\u043a\u0438<\/a> \u0438 \u043c\u0430\u0440\u043a\u0435\u0442\u043e\u043b\u043e\u0433\u043e\u0432.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-1998\" class=\"elementor-tab-title\" data-tab=\"8\" role=\"button\" aria-controls=\"elementor-tab-content-1998\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><i class=\"fas fa-caret-right\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><i class=\"elementor-toggle-icon-opened fas fa-caret-up\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">Bilibili<\/a>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-1998\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"8\" role=\"region\" aria-labelledby=\"elementor-tab-title-1998\"><p><a href=\"https:\/\/daxueconsulting.com\/commercialization-bilibili-platform\/\">Bilibili<\/a> &#8211; \u043e\u0434\u043d\u0430 \u0438\u0437 \u0441\u0430\u043c\u044b\u0445 \u0431\u044b\u0441\u0442\u0440\u043e\u0440\u0430\u0441\u0442\u0443\u0449\u0438\u0445 \u0438 \u044d\u0444\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u044b\u0445 \u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c \u0434\u043b\u044f \u043e\u0431\u043c\u0435\u043d\u0430 \u0432\u0438\u0434\u0435\u043e \u0432 \u041a\u0438\u0442\u0430\u0435. \u0412 \u0442\u0435\u0447\u0435\u043d\u0438\u0435 12 \u043b\u0435\u0442 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u044f \u043f\u043e\u0441\u0442\u0435\u043f\u0435\u043d\u043d\u043e \u0440\u0430\u0437\u0432\u0438\u0432\u0430\u043b\u0430\u0441\u044c, \u0440\u0430\u0441\u0448\u0438\u0440\u044f\u044f \u0441\u0432\u043e\u0439 \u0431\u0438\u0437\u043d\u0435\u0441 \u0437\u0430 \u0441\u0447\u0435\u0442 <a href=\"https:\/\/daxueconsulting.com\/drone-advertising-china\/\">\u0440\u0435\u043a\u043b\u0430\u043c\u044b<\/a>, \u043c\u043e\u0431\u0438\u043b\u044c\u043d\u044b\u0445 \u0438\u0433\u0440, \u044d\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u043e\u0439 \u043a\u043e\u043c\u043c\u0435\u0440\u0446\u0438\u0438, \u043f\u043e\u0442\u043e\u043a\u043e\u0432\u043e\u0433\u043e \u0432\u0435\u0449\u0430\u043d\u0438\u044f \u0438 \u0437\u0430\u043f\u0443\u0441\u043a\u0430 \u043f\u0440\u0435\u043c\u0438\u0430\u043b\u044c\u043d\u043e\u0433\u043e \u043f\u043b\u0430\u043d\u0430 \u043f\u043e\u0434\u043f\u0438\u0441\u043a\u0438. \u0423\u0441\u043f\u0435\u0445 Bilibili \u043e\u0442\u0447\u0430\u0441\u0442\u0438 \u043e\u0431\u044a\u044f\u0441\u043d\u044f\u0435\u0442\u0441\u044f \u0435\u0433\u043e \u0441\u043f\u043e\u0441\u043e\u0431\u043d\u043e\u0441\u0442\u044c\u044e \u0441\u043e\u0437\u0434\u0430\u0442\u044c \u0437\u0430\u0438\u043d\u0442\u0435\u0440\u0435\u0441\u043e\u0432\u0430\u043d\u043d\u043e\u0435 \u0438 \u0441\u0432\u044f\u0437\u0430\u043d\u043d\u043e\u0435 \u0441\u043e\u043e\u0431\u0449\u0435\u0441\u0442\u0432\u043e \u0437\u0430 \u0441\u0447\u0435\u0442 \u043e\u0433\u0440\u0430\u043d\u0438\u0447\u0435\u043d\u0438\u044f \u043f\u043e\u043b\u043d\u043e\u0433\u043e \u0447\u043b\u0435\u043d\u0441\u0442\u0432\u0430 \u0434\u043b\u044f \u0443\u0432\u043b\u0435\u0447\u0435\u043d\u043d\u044b\u0445 \u0438 \u0435\u0434\u0438\u043d\u043e\u043c\u044b\u0448\u043b\u0435\u043d\u043d\u0438\u043a\u043e\u0432, \u043f\u043e\u0437\u0432\u043e\u043b\u044f\u044f \u0443\u0447\u0430\u0441\u0442\u043d\u0438\u043a\u0430\u043c \u0434\u0435\u043b\u0438\u0442\u044c\u0441\u044f \u0441\u0432\u043e\u0438\u043c\u0438 \u0432\u043f\u0435\u0447\u0430\u0442\u043b\u0435\u043d\u0438\u044f\u043c\u0438 \u043d\u0435\u043f\u043e\u0441\u0440\u0435\u0434\u0441\u0442\u0432\u0435\u043d\u043d\u043e \u043d\u0430 \u0432\u0438\u0434\u0435\u043e \u0438 \u043f\u043e\u043e\u0449\u0440\u044f\u044f \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u044c\u0441\u043a\u0438\u0439 \u043a\u043e\u043d\u0442\u0435\u043d\u0442. \u041a\u0440\u043e\u043c\u0435 \u0442\u043e\u0433\u043e, \u0441 2019 \u0433\u043e\u0434\u0430 \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u0438 \u043c\u043e\u0433\u0443\u0442 \u043b\u0435\u0433\u043a\u043e \u043f\u0440\u0438\u043e\u0431\u0440\u0435\u0442\u0430\u0442\u044c \u0440\u0435\u043a\u043b\u0430\u043c\u0438\u0440\u0443\u0435\u043c\u044b\u0435 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u044b, \u0432\u043e\u0439\u0434\u044f \u0432 \u043c\u0438\u043d\u0438-\u043f\u0440\u043e\u0433\u0440\u0430\u043c\u043c\u044b.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-1999\" class=\"elementor-tab-title\" data-tab=\"9\" role=\"button\" aria-controls=\"elementor-tab-content-1999\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><i class=\"fas fa-caret-right\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><i class=\"elementor-toggle-icon-opened fas fa-caret-up\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">\u0421\u0438\u0441\u0442\u0435\u043c\u044b \u0443\u043f\u0440\u0430\u0432\u043b\u0435\u043d\u0438\u044f \u0432\u0437\u0430\u0438\u043c\u043e\u043e\u0442\u043d\u043e\u0448\u0435\u043d\u0438\u044f\u043c\u0438 \u0441 \u043f\u043e\u0442\u0440\u0435\u0431\u0438\u0442\u0435\u043b\u044f\u043c\u0438 <\/a>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-1999\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"9\" role=\"region\" aria-labelledby=\"elementor-tab-title-1999\"><p><a href=\"https:\/\/daxueconsulting.com\/crm-market-in-china\/\">\u0421\u0438\u0441\u0442\u0435\u043c\u044b \u0443\u043f\u0440\u0430\u0432\u043b\u0435\u043d\u0438\u044f \u0432\u0437\u0430\u0438\u043c\u043e\u043e\u0442\u043d\u043e\u0448\u0435\u043d\u0438\u044f\u043c\u0438 \u0441 \u043f\u043e\u0442\u0440\u0435\u0431\u0438\u0442\u0435\u043b\u044f\u043c\u0438<\/a> (CRM) \u043f\u043e\u043c\u043e\u0433\u0430\u044e\u0442 \u043f\u0440\u0435\u0434\u043f\u0440\u0438\u044f\u0442\u0438\u044f\u043c \u0432\u044b\u043f\u043e\u043b\u043d\u044f\u0442\u044c \u0432\u0441\u0435 \u043e\u043f\u0435\u0440\u0430\u0446\u0438\u0438, \u043d\u0430\u043f\u0440\u0430\u0432\u043b\u0435\u043d\u043d\u044b\u0435 \u043d\u0430 \u0443\u0432\u0435\u043b\u0438\u0447\u0435\u043d\u0438\u0435, \u0443\u0434\u0435\u0440\u0436\u0430\u043d\u0438\u0435 \u0438 \u0443\u0432\u0435\u043b\u0438\u0447\u0435\u043d\u0438\u0435 \u043a\u043b\u0438\u0435\u043d\u0442\u043e\u0432. \u0421 \u0440\u0430\u0437\u0432\u0438\u0442\u0438\u0435\u043c \u0418\u043d\u0442\u0435\u0440\u043d\u0435\u0442\u0430 \u0438 \u043f\u043e\u044f\u0432\u043b\u0435\u043d\u0438\u0435\u043c \u0441\u043e\u0446\u0438\u0430\u043b\u044c\u043d\u044b\u0445 \u0441\u0435\u0442\u0435\u0439 \u0432\u0441\u0435 \u0431\u043e\u043b\u044c\u0448\u0435 \u0438 \u0431\u043e\u043b\u044c\u0448\u0435 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0439 \u0432 \u041a\u0438\u0442\u0430\u0435 \u0438\u0449\u0443\u0442 \u0441\u0438\u0441\u0442\u0435\u043c\u044b CRM, \u043a\u043e\u0442\u043e\u0440\u044b\u0435 \u043c\u043e\u0433\u0443\u0442 \u0443\u043a\u0440\u0435\u043f\u0438\u0442\u044c \u0438\u0445 \u0431\u0438\u0437\u043d\u0435\u0441-\u043c\u043e\u0434\u0435\u043b\u044c, \u0443\u0447\u0435\u0441\u0442\u044c \u043f\u043e\u0442\u0440\u0435\u0431\u043d\u043e\u0441\u0442\u0438 \u043a\u043b\u0438\u0435\u043d\u0442\u043e\u0432 \u0438 \u043f\u043e\u043c\u043e\u0447\u044c \u0438\u043c \u0440\u0430\u0441\u0442\u0438. \u0423\u0447\u0438\u0442\u044b\u0432\u0430\u044f \u0432\u0430\u0436\u043d\u043e\u0441\u0442\u044c \u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c \u0441\u043e\u0446\u0438\u0430\u043b\u044c\u043d\u044b\u0445 \u0441\u0435\u0442\u0435\u0439 \u0432 \u041a\u0438\u0442\u0430\u0435, \u0441\u043e\u0446\u0438\u0430\u043b\u044c\u043d\u044b\u0435 CRM \u043f\u0435\u0440\u0435\u0436\u0438\u0432\u0430\u044e\u0442 \u0431\u0443\u043c. \u042d\u0442\u0430 \u043d\u043e\u0432\u0430\u044f \u043a\u0430\u0442\u0435\u0433\u043e\u0440\u0438\u044f CRM-\u0441\u0438\u0441\u0442\u0435\u043c \u043f\u043e\u0437\u0432\u043e\u043b\u044f\u0435\u0442 \u0431\u044b\u0442\u044c \u0431\u043b\u0438\u0436\u0435 \u043a \u043a\u0438\u0442\u0430\u0439\u0441\u043a\u0438\u043c \u043a\u043b\u0438\u0435\u043d\u0442\u0430\u043c \u0438 \u043f\u0440\u0435\u0434\u043b\u0430\u0433\u0430\u0442\u044c \u043f\u0435\u0440\u0441\u043e\u043d\u0430\u043b\u0438\u0437\u0438\u0440\u043e\u0432\u0430\u043d\u043d\u044b\u0435 \u0443\u0441\u043b\u0443\u0433\u0438, \u0441\u043e\u043a\u0440\u0430\u0449\u0430\u044f \u043f\u0440\u0438 \u044d\u0442\u043e\u043c \u0437\u0430\u0442\u0440\u0430\u0442\u044b \u043d\u0430 \u043f\u0440\u0438\u0432\u043b\u0435\u0447\u0435\u043d\u0438\u0435 \u043a\u043b\u0438\u0435\u043d\u0442\u043e\u0432 \u0437\u0430 \u0441\u0447\u0435\u0442 \u0432\u0438\u0440\u0443\u0441\u043d\u043e\u0433\u043e \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u0430.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-19910\" class=\"elementor-tab-title\" data-tab=\"10\" role=\"button\" aria-controls=\"elementor-tab-content-19910\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><i class=\"fas fa-caret-right\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><i class=\"elementor-toggle-icon-opened fas fa-caret-up\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">\u042d\u043a\u043e\u043d\u043e\u043c\u0438\u043a\u0430 \u0432\u0438\u0434\u0435\u043e, \u0433\u0435\u043d\u0435\u0440\u0438\u0440\u0443\u0435\u043c\u043e\u0433\u043e \u043f\u043e\u0442\u0440\u0435\u0431\u0438\u0442\u0435\u043b\u044f\u043c\u0438 <\/a>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-19910\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"10\" role=\"region\" aria-labelledby=\"elementor-tab-title-19910\"><p><a href=\"https:\/\/daxueconsulting.com\/chinas-cgv-economy\/\">\u042d\u043a\u043e\u043d\u043e\u043c\u0438\u043a\u0430 \u0432\u0438\u0434\u0435\u043e, \u0433\u0435\u043d\u0435\u0440\u0438\u0440\u0443\u0435\u043c\u043e\u0433\u043e \u043f\u043e\u0442\u0440\u0435\u0431\u0438\u0442\u0435\u043b\u044f\u043c\u0438<\/a> (CGV), \u0432\u043a\u043b\u044e\u0447\u0430\u0435\u0442 \u044d\u043a\u043e\u043d\u043e\u043c\u0438\u0447\u0435\u0441\u043a\u0443\u044e \u0434\u0435\u044f\u0442\u0435\u043b\u044c\u043d\u043e\u0441\u0442\u044c, \u043f\u0440\u043e\u0434\u0432\u0438\u0433\u0430\u0435\u043c\u0443\u044e \u043a\u043e\u043d\u0442\u0435\u043d\u0442\u043e\u043c, \u0441\u043e\u0437\u0434\u0430\u043d\u043d\u044b\u043c \u043a\u043e\u043d\u0435\u0447\u043d\u044b\u043c\u0438 \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u044f\u043c\u0438. CGV \u043f\u043e\u0437\u0432\u043e\u043b\u044f\u044e\u0442 \u0431\u0440\u0435\u043d\u0434\u0430\u043c \u0440\u0430\u0441\u0448\u0438\u0440\u044f\u0442\u044c\u0441\u044f \u0438 \u0432\u0437\u0430\u0438\u043c\u043e\u0434\u0435\u0439\u0441\u0442\u0432\u043e\u0432\u0430\u0442\u044c \u0441\u043e \u0441\u0432\u043e\u0435\u0439 \u043a\u043b\u0438\u0435\u043d\u0442\u0441\u043a\u043e\u0439 \u0431\u0430\u0437\u043e\u0439, \u043f\u043e\u0441\u043a\u043e\u043b\u044c\u043a\u0443 <a href=\"https:\/\/www.nielsen.com\/us\/en\/insights\/article\/2012\/consumer-trust-in-online-social-and-mobile-advertising-grows\/\">92%<\/a> \u043a\u0438\u0442\u0430\u0439\u0441\u043a\u0438\u0445 \u043f\u043e\u0442\u0440\u0435\u0431\u0438\u0442\u0435\u043b\u0435\u0439 \u043e\u0431\u044b\u0447\u043d\u043e \u0434\u043e\u0432\u0435\u0440\u044f\u044e\u0442 \u0442\u0430\u043a\u043e\u043c\u0443 \u043a\u043e\u043d\u0442\u0435\u043d\u0442\u0443 \u0431\u043e\u043b\u044c\u0448\u0435, \u0447\u0435\u043c \u0442\u0440\u0430\u0434\u0438\u0446\u0438\u043e\u043d\u043d\u043e\u0439 \u0440\u0435\u043a\u043b\u0430\u043c\u0435. Douyin, Bilibili, Kuaishou, Xigua \u0438 Weishi &#8211; \u043e\u0434\u043d\u0438 \u0438\u0437 \u0441\u0430\u043c\u044b\u0445 \u0438\u0437\u0432\u0435\u0441\u0442\u043d\u044b\u0445 \u043f\u0440\u0438\u043b\u043e\u0436\u0435\u043d\u0438\u0439 \u0434\u043b\u044f \u043e\u0431\u043c\u0435\u043d\u0430 CGV. \u0411\u0440\u0435\u043d\u0434\u044b \u0434\u043e\u043b\u0436\u043d\u044b \u043d\u0430\u0439\u0442\u0438 \u0442\u043e\u0442, \u043a\u043e\u0442\u043e\u0440\u044b\u0439 \u043b\u0443\u0447\u0448\u0435 \u0441\u043e\u043e\u0442\u0432\u0435\u0442\u0441\u0442\u0432\u0443\u0435\u0442 \u0438\u0445 \u043f\u043e\u0442\u0440\u0435\u0431\u043d\u043e\u0441\u0442\u044f\u043c, \u0438 \u0434\u0435\u0440\u0436\u0430\u0442\u044c\u0441\u044f \u043f\u043e\u0434\u0430\u043b\u044c\u0448\u0435 \u043e\u0442 \u0432\u0438\u0440\u0443\u0441\u043d\u044b\u0445 \u0442\u0435\u043d\u0434\u0435\u043d\u0446\u0438\u0439 \u0432 \u0432\u0438\u0434\u0435\u043e, \u043a\u043e\u0442\u043e\u0440\u044b\u0435 \u0440\u0438\u0441\u043a\u0443\u044e\u0442 \u0438\u0441\u043f\u043e\u0440\u0442\u0438\u0442\u044c \u0438\u0445 \u0438\u043c\u0438\u0434\u0436. \u041a\u0438\u0442\u0430\u0439\u0441\u043a\u0430\u044f \u0441\u0435\u0442\u044c \u0445\u043e\u0442-\u043f\u043e\u0442\u043e\u0432 Haidilao \u0438 <a href=\"https:\/\/daxueconsulting.com\/success-bubble-tea-china\/\">\u043d\u043e\u0432\u044b\u0439 \u0431\u0440\u0435\u043d\u0434 \u0447\u0430\u044f<\/a> Coco Milk Tea &#8211; \u0434\u0432\u0430 \u0445\u043e\u0440\u043e\u0448\u0438\u0445 \u043f\u0440\u0438\u043c\u0435\u0440\u0430 \u0442\u043e\u0433\u043e, \u043a\u0430\u043a \u0443\u0441\u043f\u0435\u0448\u043d\u043e \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u044c \u043a\u0438\u0442\u0430\u0439\u0441\u043a\u0443\u044e \u044d\u043a\u043e\u043d\u043e\u043c\u0438\u043a\u0443 CGV.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fbd6b94 elementor-widget elementor-widget-heading\" data-id=\"fbd6b94\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><div data-id=\"df97b84\" data-element_type=\"widget\" data-widget_type=\"heading.default\" style=\"width: 904.444px;font-size: 15px\"><div style=\"margin: 50px 0px 0px\"><h2>A\u043d\u0430\u043b\u0438\u0442\u0438\u043a\u0430 \u043a\u0438\u0442\u0430\u0439\u0441\u043a\u043e\u0433\u043e \u0440\u044b\u043d\u043a\u0430<\/h2><\/div><\/div><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dae0333 elementor-grid-3 elementor-grid-tablet-2 elementor-grid-mobile-1 elementor-posts--thumbnail-top elementor-widget elementor-widget-posts\" data-id=\"dae0333\" data-element_type=\"widget\" data-settings=\"{&quot;classic_columns&quot;:&quot;3&quot;,&quot;classic_columns_tablet&quot;:&quot;2&quot;,&quot;classic_columns_mobile&quot;:&quot;1&quot;,&quot;classic_row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:35,&quot;sizes&quot;:[]},&quot;classic_row_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;classic_row_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"posts.classic\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-posts-container elementor-posts elementor-posts--skin-classic elementor-grid\">\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-61512 post type-post status-publish format-standard has-post-thumbnail hentry category-market-research-china tag-emerging-field tag-psychology tag-social-media tag-spiritual-economy-in-china\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/daxueconsulting.com\/spiritual-economy\/\" tabindex=\"-1\" >\n\t\t\t<div class=\"elementor-post__thumbnail\"><img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"534\" src=\"https:\/\/daxueconsulting.com\/wp-content\/uploads\/2024\/03\/daxue-consulting-spiritual-economy-in-China-cover-800x534.jpg\" class=\"attachment-large size-large wp-image-61514\" alt=\"spiritual economy in China\" srcset=\"https:\/\/daxueconsulting.com\/wp-content\/uploads\/2024\/03\/daxue-consulting-spiritual-economy-in-China-cover-800x534.jpg 800w, https:\/\/daxueconsulting.com\/wp-content\/uploads\/2024\/03\/daxue-consulting-spiritual-economy-in-China-cover-300x200.jpg 300w, https:\/\/daxueconsulting.com\/wp-content\/uploads\/2024\/03\/daxue-consulting-spiritual-economy-in-China-cover-768x512.jpg 768w, https:\/\/daxueconsulting.com\/wp-content\/uploads\/2024\/03\/daxue-consulting-spiritual-economy-in-China-cover.jpg 1000w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/div>\n\t\t<\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/daxueconsulting.com\/spiritual-economy\/\" >\n\t\t\t\tThe spiritual economy in China: psychological comfort for young people\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-50890 post type-post status-publish format-standard has-post-thumbnail hentry category-digital-marketing-in-china category-e-commerce category-retail-distribution-in-china category-retail-in-china category-social-media-in-china tag-douyin tag-e-commerce-platforms tag-livestreaming-in-china tag-pinduoduo tag-taobao tag-tmall tag-xiaohongshu\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/daxueconsulting.com\/guide-to-e-commerce-platforms-in-china\/\" tabindex=\"-1\" >\n\t\t\t<div class=\"elementor-post__thumbnail\"><img decoding=\"async\" width=\"624\" height=\"345\" data-src=\"https:\/\/daxueconsulting.com\/wp-content\/uploads\/2021\/03\/Title-Picture.png\" class=\"attachment-large size-large wp-image-50896 lazyload\" alt=\"guide to e-commerce platforms in China\" data-srcset=\"https:\/\/daxueconsulting.com\/wp-content\/uploads\/2021\/03\/Title-Picture.png 624w, https:\/\/daxueconsulting.com\/wp-content\/uploads\/2021\/03\/Title-Picture-300x166.png 300w\" data-sizes=\"(max-width: 624px) 100vw, 624px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 624px; --smush-placeholder-aspect-ratio: 624\/345;\" \/><\/div>\n\t\t<\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/daxueconsulting.com\/guide-to-e-commerce-platforms-in-china\/\" >\n\t\t\t\tE-commerce platforms in China: The battle between shopping titans and rising stars\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-42449 post type-post status-publish format-standard has-post-thumbnail hentry category-social-media-in-china tag-chinese-social-media-platforms tag-kol-ads tag-little-red-book tag-red tag-xiaohongshu daxue_industry-social-medias\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/daxueconsulting.com\/xiaohongshu-china\/\" tabindex=\"-1\" >\n\t\t\t<div class=\"elementor-post__thumbnail\"><img decoding=\"async\" width=\"800\" height=\"414\" data-src=\"https:\/\/daxueconsulting.com\/wp-content\/uploads\/2019\/03\/Daxueconsulting_LittleRedBook_cover-800x414.jpg\" class=\"attachment-large size-large wp-image-42455 lazyload\" alt=\"Little Red Book app\" data-srcset=\"https:\/\/daxueconsulting.com\/wp-content\/uploads\/2019\/03\/Daxueconsulting_LittleRedBook_cover-800x414.jpg 800w, https:\/\/daxueconsulting.com\/wp-content\/uploads\/2019\/03\/Daxueconsulting_LittleRedBook_cover-300x155.jpg 300w, https:\/\/daxueconsulting.com\/wp-content\/uploads\/2019\/03\/Daxueconsulting_LittleRedBook_cover-768x397.jpg 768w, https:\/\/daxueconsulting.com\/wp-content\/uploads\/2019\/03\/Daxueconsulting_LittleRedBook_cover-600x310.jpg 600w, https:\/\/daxueconsulting.com\/wp-content\/uploads\/2019\/03\/Daxueconsulting_LittleRedBook_cover.jpg 1000w\" data-sizes=\"(max-width: 800px) 100vw, 800px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 800px; --smush-placeholder-aspect-ratio: 800\/414;\" \/><\/div>\n\t\t<\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/daxueconsulting.com\/xiaohongshu-china\/\" >\n\t\t\t\tHow Chinese consumers and TikTok refugees are shaping Little Red Book in China (RedNote)\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>\u041f\u043e\u0441\u043a\u043e\u043b\u044c\u043a\u0443 \u0431\u043e\u043b\u044c\u0448\u0438\u043d\u0441\u0442\u0432\u043e \u0437\u0430\u043f\u0430\u0434\u043d\u044b\u0445 \u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c \u0441\u043e\u0446\u0438\u0430\u043b\u044c\u043d\u044b\u0445 \u0441\u0435\u0442\u0435\u0439 \u0437\u0430\u043f\u0440\u0435\u0449\u0435\u043d\u044b \u0432 \u041a\u0438\u0442\u0430\u0435, \u043f\u043e\u044f\u0432\u0438\u043b\u0441\u044f \u0440\u0430\u0437\u043d\u043e\u043e\u0431\u0440\u0430\u0437\u043d\u044b\u0439 \u043d\u0430\u0431\u043e\u0440 \u043e\u0442\u0435\u0447\u0435\u0441\u0442\u0432\u0435\u043d\u043d\u044b\u0445 \u043f\u0440\u0438\u043b\u043e\u0436\u0435\u043d\u0438\u0439 \u0434\u043b\u044f \u0441\u043e\u0446\u0438\u0430\u043b\u044c\u043d\u044b\u0445 \u0441\u0435\u0442\u0435\u0439, \u043a\u043e\u0442\u043e\u0440\u044b\u0435 \u043d\u0435\u043b\u044c\u0437\u044f \u043d\u0430\u0439\u0442\u0438 \u043d\u0438 \u0432 \u043e\u0434\u043d\u043e\u0439 \u0434\u0440\u0443\u0433\u043e\u0439 \u0441\u0442\u0440\u0430\u043d\u0435.<\/p>\n","protected":false},"author":41,"featured_media":52607,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"content-type":"","inline_featured_image":false,"episode_type":"","audio_file":"","cover_image":"","cover_image_id":"","duration":"","filesize":"","date_recorded":"","explicit":"","block":"","filesize_raw":"","footnotes":""},"daxue_industry":[],"class_list":["post-53041","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ 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